WWE partnered with social video app TikTok to offer more wrestling entertainment content for mobile users to share. As part of the agreement, WWE created an official account on TikTok and started letting users add entrance themes from its star wrestlers to their videos, per an announcement shared with Mobile Marketer.
WWE provided entrance themes for more than 30 of its stars such as "Stone Cold" Steve Austin, The Undertaker, Ultimate Warrior, Becky Lynch, John Cena and Sasha Banks. Its first TikTok video shows its stars vying with other wrestlers while Bonde R300's "Oh Nanana" plays in the background, a variation of the #ohnanachallenge dance meme, Variety reported.
WWE plans to post daily content to its TikTok account, which the entertainment company started amid the promotion for its "Tables, Ladders & Chairs" pay-per-view event on Dec. 15.
Read more at: