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Chipotle turns Challenger Series into virtual gaming tournament

Dive Brief: Chipotle Mexican Grill is bringing Challenger Series, its real-world gaming tournament, online to create a virtual event, the company said in a press release. The second annual Chipotle Challenger Series (CCS) kicks off on Monday, April 6, when a registration portal opens, and will feature competitions across popular games. The finale will be broadcast on April 25 on Twitch and YouTube. Winners will receive $25,000, as well as an additional $25,000 to donate to COVID-19 relief efforts, and a year of free Chipotle. Teams will go up against well-known esports gamers as well as gamers across sports, music and entertainment, including professional basket player Marcus Smart, DJ Steve Aoki and actor Finn Wolfhard. The list of esports players includes Matt "Nadeshot" Haag from 100 Thieves, Brooke "BrookeAB" Bond, Myth from TSM and Jack "CouRage" Dunlop and Jericho.

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