The combined Business Insider Intelligence and eMarketer is
still very much under construction, but it is getting a fresh coat of paint.
On Wednesday, Insider Inc. announced that the two Axel Springer-owned research companies have been rebranded as Insider Intelligence. The combined 220-person staff of the two companies will operate out of eMarketer’s offices in Times Square. Insider Intelligence is also launching a new subscriber-only newsletter that will share insights and data gathered by eMarketer.
Nearly a year after their corporate parent announced that eMarketer and Business Insider Intelligence would merge, the two brands remain separate in many respects.
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