Note: This is a guest piece by Jack Davis from ISF Content Media
Esports events are getting quite the surge in viewership at the moment, with the likes of Twitch and YouTube reporting increased traffic in March and April. The ESL Pro League saw a 27% increase in viewership (year on year) for its mid-March CS:GO event.
Of course, esports was already on an upward trajectory. However, now that standard sports schedules lie empty, and esports leagues continue to operate, there is something of an opportunity to grow the fanbase and, as a consequence, the scope of the industry.
However, esports’ growth and its prevalence at this time have been widely discussed elsewhere. So, what we would really like to focus on is the industry’s opportunity to muscle in on traditional sports markets.
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