National TV took an expected major decline
in March -- down 12. 8% to $3. 8 billion, with the first quarter of 2020 sinking 5. 4% to $10. 8 million, according to Standard Media Index -- due to COVID-19 issues that forced major cancellations from
TV marketers. The scrubbing of the NCAA Men’s Basketball Tournament was a major reason for the March decline.
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