New look Sportel Miami delivers for the trade

March’s new-look Sportel Miami proved a success for buyers, sellers and other stakeholders from across the sports media and technology sector. According to organisers it succeeded in its objective of delivering more content, more networking and more buyers. The event saw the introduction of a sold-out conference day featuring big name speakers including Matchroom Sport group managing director Eddie Hearn, LaLiga president Javier Tebas and Ray Warren, president of NBC Universal Telemundo. The conference was timed and designed to enable participants to focus on a series of discussions of the major issues shaping the sector and to take advantage of structured networking opportunities before getting down to deal-making when the market opened the following day. Additionally, a series of invitation only ‘Buyers’ Breakfasts’ helped encourage participation and boost the number of buyers present, enabling organisers to look back in satisfaction at the response to its new initiatives. “We pride ourselves on listening to and working with our community and we know the industry is very competitive and ever-changing,” said Sportel chief executive Laurent Puons.

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