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From Takeovers to Topview ads, what it costs to advertise on TikTok

A lot of marketers talk about advertising on TikTok, but few can afford to do it let alone during a recession. Ads start at $8 per cost-per-thousand-impressions in the U. K. Also, they require advertisers to spend a minimum of $25,000. The platform isn’t for those advertisers looking for cheap viral marketing campaigns. Rather, it’s a premium media buy for those with deep pockets.

Read more at:
https://digiday.com/media/from-takeovers-to-topview-ads-what-it-costs-to-advertise-on-tiktok/

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