Optical provider Zenni has added Brooklyn Nets-affiliated NBA 2K League team Nets Gaming Crew to its roster of partners.
The deal will see Zenni serve as the official eyewear of Nets Gaming Crew, providing blue light eyewear for the team’s players.
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Zenni is also the first jersey sponsor for the NBA 2K League side, which will debut its new-look uniform through its match against Mavs Gaming. The game will be broadcast on ESPN2 on May 29th.
Sean Pate, Brand Communications Officer for Zenni, spoke to the deal in a release: “We’re looking forward to adding another member of our Zenni Gaming family and doing that with the NBA 2K League and NetsGC. We’re excited to connect with another new audience and creating engaging content for NetsGC and NBA 2K League fans alike.
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