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Roku Adds Live TV Guide As Its Live, Ad-Supported Channels Exceed 100
Roku is debuting a new live TV guide to assist
browsing and navigation as it adds more than 30 more free, ad-supported live linear channels to The Roku Channel, bringing its total to more than 100. The guide is accessible through a new
“Live TV” tile on the Roku Channel, or by pressing left on the Roku remote. It displays up to 12 hours of available content and lets users switch between viewing all channels and recent
channels, as well as locate channels without returning to the guide. “Now more than ever, it’s important for our users to have easy access to free content, such as news, and the
ability to find it quickly,” stated Ashley Hovey, Roku’s director of AVOD Growth. “We’re excited to enhance the streaming experience through a Live Channel TV Guide and bring
more free content from The Roku Channel to the forefront. ”advertisementadvertisementThe new channels span news, sports, entertainment, kids and family, lifestyle and six Spanish-language channels that were
launched in advance of Roku’s announcement.
