in

What the rise of esports means for brands

Hundreds of excited fans packed in bursting stadiums. A-class teams with young players and huge prizes. This is the face of esports today. As a power-packed gaming experience, esports is the most interactive and community-driven side of the video game industry. Let’s take a step back, pre-Covid-19, and see where the industry was at the beginning of the year. According to the research firm NewZoo, 2019 was a milestone year for the growth of the esports industry, with an estimated audience base of 453 million.

Read more at:
https://www.thedrum.com/opinion/2020/06/10/what-the-rise-esports-means-brands

What do you think?

50 points
Upvote Downvote

Written by The Drum

Leave a Reply

Your email address will not be published. Required fields are marked *

Facebook Shops: What Shops could spell for the future of social commerce

Why Covid-19 is transforming the way we build brands