Simplicity Esports and Gaming Company has tapped AMC Networks International – Latin America (AMCNI-LA) to sell sponsorships.
The deal will see AMCNI-LA aim to increase commercial opportunities for Simplicity Esports’ Brazilian brand Flamengo Esports.
Photo credit: CBLoLRELATED: Simplicity Esports sets sights on NYSE American public offering
In April, Simplicity Esports made an operational adjustment that saw Team oNe removed from management duties regarding Flamengo Esports. The move was made in an effort to ensure the brand was in a good position to be accepted into the long-term partnership model that will be implemented in the CBLoL. The model will be similar to that seen in the LCS, LEC, and LPL.
Héctor Costa, Senior Vice President of Advertising Sales at AMCNI-LA, commented on the partnership in a release: “We are very pleased with this alliance with Simplicity Esports, to focus on monetizing sponsorships for Flamengo Esports, the prestigious Brazilian club.
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