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‘Silence is tantamount to complicity’: Why R/GA’s Twitter account is calling out police brutality and systemic racism

The R/GA Twitter account has always been unique. For the last decade, executive creative director Chapin Clark has fired off strange yet poignant missives from the agency’s account, making it what some see as the singular must-follow agency Twitter account. Now, Clark is using the account, which has over 162,000 followers, to call out systemic racism and police brutality as protests across the country following the killing of George Floyd continue. Over the past week or so, Clark has tweeted that the “curfew is bullshit” as well as support of the movement to defund the police. “This is a moment when there is no sitting on the sidelines,” said Clark. “As many people have said, silence is tantamount to complicity.

Read more at:
https://digiday.com/marketing/silence-is-tantamount-to-complicity-why-r-gas-twitter-account-is-forcefully-calling-out-police-brutality-and-systemic-racism/

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