At tech publisher Digital Trends, staffers see a ‘white bro culture’

On Wednesday, June 10, the entire Digital Trends staff — approximately 130 people — spent three hours in a virtual town hall meeting. The company’s executive staff spent the bulk of that time fielding numerous questions and concerns from staffers, regarding the claims of a discriminatory workplace culture that past and current employees were airing on Twitter over the past two weeks. The tweet that had kicked off all of the online allegations was a resurfaced photo of DT’s chief operating officer Chris Carlson dressed up as a Black racial stereotype during a company-wide “Gin and Juice”-themed party back in July 2018. The tweet was in response to the company posting on social media its support of the Black Lives Matter movement and later being called out by former and current employees that the company did not internally work to end discrimination in the workplace. Tech publisher Digital Trends is a rare media success story. A bootstrapped, privately owned company, DT is profitable at a time where many media companies of all sizes are feeling compressed and are grasping at new revenue diversification opportunities.

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