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Facebook Lets Users Opt Out Of Political Messages. Should TV?

Now that Facebook lets you opt out of seeing political advertising -- you may wonder when TV will do the same. Well, one can dream -- as we still can vote. Facebook's move comes after years of criticism, stemming from the 2016 presidential election. Going into the 2020 election, it looks to give an option -- as perhaps fraud/manipulation/disclosure concerns rise again. (Today, it also removed a Trump campaign ad, citing a Nazi symbol. )Linear TV stations aren’t likely -- or just technologically can’t -- offer the same option.

Read more at:
https://www.mediapost.com/publications/article/352754/facebook-lets-users-opt-out-of-political-messages.html

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