Read more at:
https://digiday.com/media/marketers-and-agency-execs-brace-for-more-social-unrest/
Marketing Briefing: The next weeks ‘will be tense’: Marketers brace for more social unrest
Welcome to the Marketing Briefing, a weekly feature for Digiday+ members that goes deep into the world of brands, marketing and the executives shepherding them for their companies. The Marketing Briefing, which will be authored by senior marketing editor Kristina Monllos and marketing reporter Kimeko McCoy, will hit Digiday. com and inboxes every Tuesday.
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Treading cautiously
Last week, advertisers pressed pause on paid social, TV and streaming platforms following the insurrection at the Capitol Building.
